In-Text Ads, The Quiet Solution
It seems that everyone has a message to share these days, and blogs are a great way for publishers to share stories, guides, and more with the world. Content rules on these sites, and it is important...
View ArticleInfolinks’ Search Widget a Proven Revenue Booster
Infolinks Search Widget is an advertising solution that proves to deliver equally unique results for publishers and advertisers, plus an additional layer of desired info to users. The Search Widget...
View ArticleCombating Banner Blindness
Banner blindness is a phenomenon that all online advertisers struggle with. Website users around the world have developed a skill to ignore ads that appear in traditional ad spaces. It’s this kind of...
View ArticleThe Politics of Online Clicks
Infolinks data reveals that states with a predominantly Republican population have a 6% higher CTR than states with a Democratic majority. See the infographic below for state by state results of CTR...
View ArticleA Closer Look at European Click Trends
Players in the advertising industry often target Europe as one geographical market for online campaigns. Infolinks’ latest study provides deeper insight on this notion. Over Q3 and Q4 of 2012,...
View ArticleInfographic: Best Day for Clicks
All too often ad campaigns are set by advertisers with what seems like little care for timing. Planning out what days of the week ads appear is an important part of planning as the day of the week may...
View ArticleWhen and Where – US Click Trends
All too often ad campaigns are set by advertisers with what seems like little care for timing and location. Planning where the ads will be displayed, which days of the week, and when exactly during the...
View ArticleBeating Banner Blindness: Saving Display Ads
We are all painfully aware of the sub -.1percent clickthrough rates that have raised alarms throughout the industry over the last several years. DG MediaMind puts the average banner ad response rate at...
View ArticleDigital Ad Spend Passes TV for the First Time
Just a few weeks ago we talked about how digital ad spend is growing faster than any other medium thanks to the rising power of mobile. Now, according to new data from the Internet Advertising Bureau...
View ArticleInFold – Raising the Bar
Infolinks recently launched its latest product, InFold. While InSearch capitalized search traffic only, InFold now analyzes user intent based on search terms, content, and user behavior – increasing...
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